Launching successful ventures
"Finally a textbook about entrepreneurship written by those who have actually done it rather than just studied it." --W. Don Stull, Texas Tech University The majority of new businesses don't survive their first year. Launching Successful Ventures teaches students the nuts and bolts of...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Thousand Oaks, California :
SAGE Publications, Inc
[2019]
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| Colección: | EBSCO Academic eBook Collection.
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| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b46106297*spi |
| Sumario: | "Finally a textbook about entrepreneurship written by those who have actually done it rather than just studied it." --W. Don Stull, Texas Tech University The majority of new businesses don't survive their first year. Launching Successful Ventures teaches students the nuts and bolts of creating new ventures while helping them avoid the common pitfalls that often lead to failure. Entrepreneurial exercises, case studies, step-by-step guidelines, and in-depth coverage of important financial topics such as managing cash flow, equity capital, and debt and investment capital are designed to help students build sustainable, lucrative ventures. Authored by successful serial entrepreneurs and award-winning researchers Michael Fountain and Tom Zimmerer, this new text provides a concise, practical guide for students seeking to develop high-growth ventures. |
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| Descripción Física: | 1 recurso electrónico |
| Formato: | Forma de acceso: World Wide Web. |
| ISBN: | 9781506358918 9781506358925 |
