Rethink the business of creativity

Rethink has been one of the world’s most awarded advertising and design agencies for over two decades. Now, for the first time, Rethink offers you a how-to manual of their 55 best tools for creating a sustainable, successful creative culture―tools that will help you inspire your people, boost your b...

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Detalles Bibliográficos
Autor Corporativo: Rethink Communications (Toronto) (-)
Otros Autores: Grais, Ian, 1966- autor (autor), Shepansky, Tom, 1962- autor, Staples, Chris, 1961- autor
Formato: Libro electrónico
Idioma:Inglés
Publicado: Vancouver BC, Canada : Figure 1 Publishing Inc [2020]
Materias:
Ver en Universidad de Navarra:https://innopac.unav.es/record=b46054455*spi
Descripción
Sumario:Rethink has been one of the world’s most awarded advertising and design agencies for over two decades. Now, for the first time, Rethink offers you a how-to manual of their 55 best tools for creating a sustainable, successful creative culture―tools that will help you inspire your people, boost your bottom line and take your creative product to the next level. Tried, true, constantly tweaked and consistently proven, these tools are simple and effective ways to inspire teams, boost creativity and cut through the bullshit at every stage of the process. Rethink’s step-by-step plan is radical, refreshing and relatable to any business striving for creative excellence -- Contracubierta
Descripción Física:248 páginas : ilustraciones (color) ; 24 cm
Bibliografía:Incluye referencias bibliográficas
ISBN:9781773271057