Methods of rider communication

"TRB's Transit Cooperative Research Program (TCRP) Synthesis 68: Methods of Rider Communication examines methods of communicating with transit customers in a variety of situations. The report explores the state of the practice in transit agency communications with customers, investigates h...

Descripción completa

Detalles Bibliográficos
Autor principal: Schweiger, Carol L. (-)
Autores Corporativos: Estados Unidos. Federal Transit Administration (-), Transit Development Corporation, National Research Council. Transportation Research Board, Transit Cooperative Research Program
Formato: Libro electrónico
Idioma:Inglés
Publicado: Washington, D.C. : Transportation Research Board 2006.
Colección:National Academies ebooks.
TCRP synthesis, 68.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b44936552*spi
Descripción
Sumario:"TRB's Transit Cooperative Research Program (TCRP) Synthesis 68: Methods of Rider Communication examines methods of communicating with transit customers in a variety of situations. The report explores the state of the practice in transit agency communications with customers, investigates how transit agencies determine the effectiveness of their communications activities, and reviews lessons learned in developing communications programs and communicating by electronic means"--Publisher's description.
Notas:At head of title: Transit Cooperative Research Program.
"Research sponsored by the Federal Transit Administration in cooperation with the Transit Development Corporation."
Descripción Física:1 recurso electrónico (91 páginas) : ilustraciones
Formato:Forma de acceso: World Wide Web.
Bibliografía:Incluye referencias bibliográficas.