Heritage and tourism places, imageries and the digital age
Heritage and tourism mutually reinforce each other, with the presentation of heritage at physical sites mirrored by the ways heritage is presented on the internet. This interdisciplinary book uses humanities and social sciences to analyse the ways that heritage is branded and commodified, how stakeh...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Amsterdam :
Amsterdam University Press
2018.
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| Colección: | CUP ebooks.
Landscape and heritage studies. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b44397860*spi |
| Sumario: | Heritage and tourism mutually reinforce each other, with the presentation of heritage at physical sites mirrored by the ways heritage is presented on the internet. This interdisciplinary book uses humanities and social sciences to analyse the ways that heritage is branded and commodified, how stakeholders organise place brands, and how digital strategies shape how visitors appreciate heritage sites. The book covers a wide geographic diversity, offering the reader the chance to find cross-cutting themes and area-specific features of the field. |
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| Descripción Física: | 1 recurso electrónico (227 p.) |
| Formato: | Forma de acceso: World Wide Web. |
| ISBN: | 9789048536443 |
