Current and emerging issues in the audiovisual industry
This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting' How are new market dynamics changing competition for content creation and acquisition and t...
| Autor principal: | |
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| Otros Autores: | , |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London, UK : Hoboken, NJ :
ISTE, Ltd. ; Wiley
2017.
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| Colección: | Wiley ebooks.
Diverse and global perspectives on value creation set ; 1. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b40741941*spi |
| Sumario: | This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting' How are new market dynamics changing competition for content creation and acquisition and the revenue streams' Will content remain king' Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets' |
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| Descripción Física: | 1 recurso electrónico |
| Formato: | Forma de acceso: World Wide Web. |
| Bibliografía: | Incluye referencias bibliográficas e índice. |
| ISBN: | 9781119384632 9781119384656 9781119384663 |
