Haier purpose the real story of China's first global super company

For the first time the story that is taught in business schools around the world is told from the inside. Haier purpose is a comprehensive guide to the strategies and innovation that made Haier the global phenomenon that it is today.

Detalles Bibliográficos
Autor principal: Yong, Hu (-)
Otros Autores: Yazhou, Hao, Crainer, Stuart
Formato: Libro electrónico
Idioma:Inglés
Publicado: Oxford : Infinite Ideas Ltd 2017.
Colección:EBSCO Academic eBook Collection Complete.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b39297329*spi
Descripción
Sumario:For the first time the story that is taught in business schools around the world is told from the inside. Haier purpose is a comprehensive guide to the strategies and innovation that made Haier the global phenomenon that it is today.
Descripción Física:229 p.
Formato:Forma de acceso: World Wide Web.
ISBN:9781910902417