Humanism in business
"There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization, and individual utility maximization. Even developments with a humanistic touch like stakeholder participation, corporate social responsibility, or corporate philanthro...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Cambridge :
Cambridge University Press
2009.
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| Colección: | EBSCO Academic eBook Collection Complete.
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| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b38415021*spi |
| Sumario: | "There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization, and individual utility maximization. Even developments with a humanistic touch like stakeholder participation, corporate social responsibility, or corporate philanthropy serve the same goal: to foster long-term growth and profitability." "Humanism in Business questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles. An international team of academics and practitioners present philosophical, spiritual, economic, psychological, and organizational arguments that show how humanism can be used to understand, and possibly transform, business at three different levels: the systems level, the organizational level, and the individual level." "This book will be of interest to academics, practitioners, and policymakers concerned with business ethics and the relationship between business and society."--Jacket. |
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| Descripción Física: | xxxiii, 438 p. : il |
| Formato: | Forma de acceso: World Wide Web. |
| Bibliografía: | Incluye referencias bibliográficas e índice. |
| ISBN: | 9780511718847 9781282539181 9780511719295 9780511515040 9780511512322 9780511514630 |
