Media Literacy and Semiotics
Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote critical thinking and media...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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New York :
Palgrave Macmillan US : Imprint: Palgrave Macmillan
2010.
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| Colección: | Semiotics and Popular Culture.
Springer eBooks. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b36179073*spi |
| Sumario: | Media Literacy and Semiotics provides helpful tools to help readers think critically about the meaning of the media images they are exposed to on a daily basis. In this comprehensive book, a basic model of semiotic logic is applied to a variety of media studies to promote critical thinking and media literacy. Elliot Gaines systematically analyzes the hidden meanings in mass-mediated products and texts, and shows how basic meaning structures underlie everything from The Daily Show to television documentaries to infotainment. |
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| Descripción Física: | XII, 181 p. |
| Formato: | Forma de acceso: World Wide Web. |
| ISBN: | 9780230115514 |
