Beyond Good Company Next Generation Corporate Citizenship

The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated...

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Detalles Bibliográficos
Autor principal: Googins, Bradley K. (-)
Autor Corporativo: SpringerLink (-)
Otros Autores: Mirvis, Philip H, autor (autor), Rochlin, Steven A, autor
Formato: Libro electrónico
Idioma:Inglés
Publicado: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan 2007.
Colección:Springer eBooks.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b36150757*spi
Descripción
Sumario:The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Descripción Física:VIII, 280 p.
Formato:Forma de acceso: World Wide Web.
ISBN:9780230609983