Bright Modernity Color, Commerce, and Consumer Culture

Building on Regina Lee Blaszczyk’s go-to history of the zcolor revolutiony in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between colo...

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Detalles Bibliográficos
Autor Corporativo: SpringerLink (-)
Otros Autores: Blaszczyk, Regina Lee (-), Spiekermann, Uwe
Formato: Libro electrónico
Idioma:Inglés
Publicado: Cham : Springer International Publishing 2017.
Colección:Worlds of Consumption.
Springer eBooks.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b35701274*spi
Descripción
Sumario:Building on Regina Lee Blaszczyk’s go-to history of the zcolor revolutiony in the United States, this book explores further transatlantic and multidisciplinary dimensions of the topic. Covering history from the mid nineteenth century into the immediate past, it examines the relationship between color, commerce, and consumer societies in unfamiliar settings and in the company of new kinds of experts. Readers will learn about the early dye industry, the dynamic nomenclature for color, and efforts to standardize, understand, and educate the public about color. Readers will also encounter early food coloring, new consumer goods, technical and business innovations in print and on the silver screen, the interrelationship between gender and color, and color forecasting in the fashion industry.
Descripción Física:X, 287 p. : 39 il., 27 il. col
Formato:Forma de acceso: World Wide Web.
ISBN:9783319507453