New tourism in the 21st century culture, the city, nature and spirituality
This work analyses the cultural elements of 21st-century tourism. The structure of the book is based on four main issues, which will help further the readeras understanding of present-day experiential tourism: namely urban and cultural tourism on a global scale; specific studies of new products link...
Otros Autores: | , , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Newcastle upon Tyne :
Cambridge Scholars
2014.
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Colección: | EBSCO Academic eBook Collection Complete.
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Acceso en línea: | Conectar con la versión electrónica |
Ver en Universidad de Navarra: | https://innopac.unav.es/record=b34707487*spi |
Sumario: | This work analyses the cultural elements of 21st-century tourism. The structure of the book is based on four main issues, which will help further the readeras understanding of present-day experiential tourism: namely urban and cultural tourism on a global scale; specific studies of new products linked to reappraising the landscape; heritage; and nature. It also examines the influence of branding and of the images projected in order to promote this new type of tourism, using both theoretical and general approaches. |
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Descripción Física: | vi, 237 p. |
Formato: | Forma de acceso: World Wide Web. |
Bibliografía: | Incluye referencias bibliográficas. |
ISBN: | 9781443861885 |