Business intelligence strategy and big data analytics a general management perspective
Including exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one{u2019}s company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. --
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Cambridge, MA :
Morgan Kaufmann is an imprint of Elsevier
2016.
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Colección: | Science Direct e-books.
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Acceso en línea: | Conectar con la versión electrónica |
Ver en Universidad de Navarra: | https://innopac.unav.es/record=b34556321*spi |
Sumario: | Including exercises and case studies with road-tested advice, this book provides ideas for improving the business performance of one{u2019}s company or business functions, and emphasizes proven, practical, step-by-step methods that readers can readily apply in their companies. -- |
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Formato: | Forma de acceso: World Wide Web. |
Bibliografía: | Incluye referencias bibliográficas e índice. |
ISBN: | 9780128094891 9780128091982 |