Packaging life cultures of the everyday

Packaging Life: Cultures of the Everyday is a study of the cultural politics of four aspects of everyday life--health, comfort, risk and mobility--as manifest in public culture. The book explores the commodification of these aspects, arguing that our experience and perception of these are mediated b...

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Detalles Bibliográficos
Autor principal: Nayar, Pramod K. (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: New Delhi ; Thousand Oaks, Calif. : Sage c2009.
Colección:EBSCO Academic eBook Collection Complete.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b31357210*spi
Descripción
Sumario:Packaging Life: Cultures of the Everyday is a study of the cultural politics of four aspects of everyday life--health, comfort, risk and mobility--as manifest in public culture. The book explores the commodification of these aspects, arguing that our experience and perception of these are mediated by discourses circulating in the mass media. The author explores how notions of 'good' health, 'cosmopolitan' identities, and 'luxurious' lifestyles are constructed, arguing that such constructions, or what this book calls 'packaging', encourage us to buy particular commodities, adopt certain lifestyle.
Descripción Física:xxv, 218 p.
Formato:Forma de acceso: World Wide Web.
Bibliografía:Incluye referencias bibliográficas (p. [196]-216) e índice.
ISBN:9788132104346