Star Power
Stars do have real power, but not all of them wield it wisely. This work explores how a variety of celebrities developed their brands and how celebrity can become a jumping-off point to entirely unrelated activities.
| Autor principal: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Santa Barbara :
ABC-CLIO
2014.
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| Colección: | EBSCO Academic eBook Collection Complete.
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| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b30024717*spi |
| Sumario: | Stars do have real power, but not all of them wield it wisely. This work explores how a variety of celebrities developed their brands and how celebrity can become a jumping-off point to entirely unrelated activities. |
|---|---|
| Notas: | Description based upon print version of record. |
| Descripción Física: | 579 p. |
| Formato: | Forma de acceso: World Wide Web. |
| ISBN: | 9780313396182 |
