Network advantage how to unlock value from your alliances and partnerships

Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business's network of alliances with customers, suppliers and competitors.

Detalles Bibliográficos
Autor principal: Greve, Henrich R. (-)
Otros Autores: Rowley, Timothy J., Shipilov, Andrew
Formato: Libro
Idioma:Inglés
Publicado: Hoboken : Wiley cop. 2014
Materias:
Ver en Universidad de Navarra:https://innopac.unav.es/record=b28717892*spi
Descripción
Sumario:Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business's network of alliances with customers, suppliers and competitors.
Notas:Incluye índice
Descripción Física:xvi, 304 p. ; 23 cm
ISBN:9781118561454