Do you have a corporate philanthropy strategy? developing a strategic process for corporate philanthropy decision-making can boost a company's social impact and competitive edge
Strategic corporate philanthropy — voluntary giving that builds on a company’s core competencies to both effect social impact and improve its competitive position — can be difficult for leaders to navigate. Based on their research, the authors have developed a framework to help business leaders dete...
Otros Autores: | , , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
[Place of publication not identified] :
MIT Sloan Management Review
2023.
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Edición: | [First edition] |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009822922506719 |
Sumario: | Strategic corporate philanthropy — voluntary giving that builds on a company’s core competencies to both effect social impact and improve its competitive position — can be difficult for leaders to navigate. Based on their research, the authors have developed a framework to help business leaders determine whether a philanthropic project is a good fit for their organization. By asking the right questions, leaders can best decide what, how, and where to engage in corporate philanthropy. |
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Notas: | "Reprint 64443." |
Descripción Física: | 1 online resource (8 pages) |