Marketing, that works in India, 1/e

Common sense in marketing converted to theorynot rigorous theory for journals, but theory that worksan output of decades of engaging with the corporate worlda peep into the exciting marketing universe of India.

Detalles Bibliográficos
Autor principal: R, Moorthi Y L. (-)
Autor Corporativo: Moorthi Y L R (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Noida : Pearson India 2015.
Edición:1st ed
Colección:Always learning.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820525906719
Descripción
Sumario:Common sense in marketing converted to theorynot rigorous theory for journals, but theory that worksan output of decades of engaging with the corporate worlda peep into the exciting marketing universe of India.
Descripción Física:1 online resource (254 pages)
ISBN:9789332558885