How customers view self-service technologies : there can be substantial differences between managers' and customers' perspectives on new self-service technologies

How customers view self-service technologies there can be substantial differences between managers' and customers' perspectives on new self-service technologies

Detalles Bibliográficos
Otros Autores: Kimes, Sheryl E., author (author), Collier, Joel E., author
Formato: Libro electrónico
Idioma:Inglés
Publicado: [Place of publication not identified] : MIT Sloan Management Review [2015]
Materias:
Consumer behavior.
Customer relations.
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009820504806719
Descripción
Notas:"Vol. 57, no.1 Reprint #57118."
Descripción Física:1 online resource (1 volume)

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