Pharma marketing management
Pharma Marketing Management offers a comprehensive exploration of the concurrent dynamics of pharmaceutical marketing in India. With six insightful chapters, dealing with pharmaceutical market management concepts and principles, product decisions, promotion, pharmaceutical marketing channels, pricin...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Uttar Pradesh, India :
Pearson India Education Services Pvt. Ltd
[2024]
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| Edición: | [First edition] |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009816675706719 |
