Strategic storytelling how to create persuasive business presentations
"Strategic storytelling" is a complete guide to creating persuasive business presentations. Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-d...
Otros Autores: | |
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Formato: | Libro |
Idioma: | Inglés |
Publicado: |
© 2014
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009802638406719 |
Sumario: | "Strategic storytelling" is a complete guide to creating persuasive business presentations. Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery"-- A la contracoberta |
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Descripción Física: | viii, 257 pàgines : il·lustracions en color; 23 cm |
ISBN: | 9781500594466 |