Digital business models perspectives on monetisation
Explains to theoreticians and practitioners interested in effective management how to monetize business models with the use of the concept of servitization.Describes the prevalence of digital platforms in opening new business spaces within the framework of the sharing economy.Written for scholars ex...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Abingdon, Oxon ; New York, NY :
Routledge
2021.
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| Colección: | Routledge studies in innovation, organization and technology.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009785404006719 |
| Sumario: | Explains to theoreticians and practitioners interested in effective management how to monetize business models with the use of the concept of servitization.Describes the prevalence of digital platforms in opening new business spaces within the framework of the sharing economy.Written for scholars exploring the efficiency and effectiveness of business models related to contemporary concepts and those designing business models taking into account social aspects, it will also be of direct interest to entrepreneurship courses. |
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| Descripción Física: | 1 online resource (196 p.) ill |
| ISBN: | 9781000193657 |
