Communicating Environmentally Sustainable Transport The Role of Soft Measures
Progress towards Environmentally Sustainable Transport (EST) will require widespread acceptance of this need and a mix of measures designed to achieve the necessary changes to overcome these barriers. Some of the measures will be hard measures, which include taxes, emission standards, speed limits,...
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| Autores Corporativos: | , , |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Paris :
OECD Publishing
2004.
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009705049106719 |
| Sumario: | Progress towards Environmentally Sustainable Transport (EST) will require widespread acceptance of this need and a mix of measures designed to achieve the necessary changes to overcome these barriers. Some of the measures will be hard measures, which include taxes, emission standards, speed limits, and other fiscal and regulatory instruments. Others will be soft, such as the provision of information and the use of communication strategies and educational techniques. The book examines the measures needed. |
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| Notas: | "This document is the report on a workshop entitled Communicating Environmentally Sustainable Transport---the Role of Soft measures, held in Berlin on 5-6 December, 2002"--Foreword. |
| Descripción Física: | 1 online resource (185 p.) |
| Bibliografía: | Includes bibliographical references (pages 171-179). |
| ISBN: | 9781280172434 9786610172436 9789264106642 |
