User experience foundations
User experience (UX) is about how interaction with a product, service or system is perceived by its users. Are their needs met or exceeded? Do they enjoy the experience? Will they return? Making UX central to development of a product, service or system enhances customer satisfaction, resulting in hi...
| Otros Autores: | |
|---|---|
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London, England :
BCS Learning & Development Limited
2019.
|
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009671503306719 |
| Sumario: | User experience (UX) is about how interaction with a product, service or system is perceived by its users. Are their needs met or exceeded? Do they enjoy the experience? Will they return? Making UX central to development of a product, service or system enhances customer satisfaction, resulting in higher conversion rates and a stronger brand presence. Applying the same techniques to internal business systems brings improved efficiency and job satisfaction.This book provides a reasoned and authoritative description of what UX is, why it works and what tools and techniques are involved, in line with the BCS Foundation Certificate in User Experience, based on ISO 9241-210. |
|---|---|
| Notas: | "BCS Learning & Development Limited" 1. Introduction2. The Context for UX(1): Rationale and Concepts3. Guiding Principles4. User Research5. Illustrating theContext of Use6. MeasuringUsability7. InformationArchitecture8. Interaction Design9. Visual Design10. User InterfacePrototyping11. UsabilityEvaluation12. The Context forUX (2): Project ProcessesAppendix: The BCSFoundation Certificate in User Experience. |
| Descripción Física: | 1 online resource (178 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781523148189 9781780173511 9781780173504 |
