| Sumario: | It's been called the fastest-growing city on earth - a hub for the Gulf region experiencing unprecedented growth in energy, financial services, consumer goods, hospitality, retail, real estate, technology, shipping, and countless other industries. According to global strategist Aamir A. Rehman, no truly global firm can afford to ignore the booming Gulf region. The key, however, is to approach the region with savvy strategies for managing risks and drawbacks, while crafting business models designed for this unique market. You'll learn the key characteristics of each country - historical, demographic, political, economic, and regulatory - in order to adapt your business to each unique environment. You'll hear stories of major companies that paved the way for your success.
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