Open innovation corporate incubator
The corporate start-up incubator is currently developing in large companies as an essential approach to open innovation. It faces a global system involving varied contexts, issues and actors. Its implementation is an art and to succeed the corporate incubator must become a real "interaction arc...
| Otros Autores: | |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London, England ; Hoboken, New Jersey :
ISTE
2019.
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| Edición: | 1st edition |
| Colección: | Innovation, entrepreneurship, management series. Innovation and technology set ;
7. THEi Wiley ebooks. |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009630647506719 |
| Sumario: | The corporate start-up incubator is currently developing in large companies as an essential approach to open innovation. It faces a global system involving varied contexts, issues and actors. Its implementation is an art and to succeed the corporate incubator must become a real "interaction architect". Using testimonials and real case studies, the author takes a dive into the structural and social mysteries of corporate incubators. By analyzing the complex mechanisms of interactions, this book decrypts and reveals the keys to the success of these devices and to opening innovation in a broad sense. The concept of an “interaction architect” is related to the art of building fruitful interactions within human systems. Being aware that social systems exist is good, but knowing how to manage them is better. |
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| Descripción Física: | 1 online resource (244 pages) |
| Formato: | Access using campus network via VPN at home (THEi Users Only). |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781119579137 9781119579045 9781119579106 |
