Brands That Dream Only Companies That Dream Stand Out

Only brands that dream will stand, create a reputation and turn their customers into fans.Today, a company can only truly stand out if it has a dream – a shared dream with the capacity to touch us all. The potential of a dream has no limits, and any brand – as small as it may be – can stand out by c...

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Detalles Bibliográficos
Otros Autores: Oliver Olivella, Xavier, author (author), Serra, Elisenda, author
Formato: Libro electrónico
Idioma:Inglés
Publicado: Barcelona : Libros de Cabecera 2014.
Edición:First edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629795306719
Descripción
Sumario:Only brands that dream will stand, create a reputation and turn their customers into fans.Today, a company can only truly stand out if it has a dream – a shared dream with the capacity to touch us all. The potential of a dream has no limits, and any brand – as small as it may be – can stand out by chasing its dream. A dream can be found behind any activity, as mundane as it may seem.
Notas:Translated from Marcas que sueñan: Sólo las empresas que sueñan sobresalen, published by Libros De Cabecera, 2013.
Descripción Física:1 online resource (1 volume)
Bibliografía:Includes bibliographical references.