Just develop it! managing the fast-track new product team
This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats. Don’t stop innovating once you’ve invented a great new product prototype: how to extend innovation throughout the entire process of gett...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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Upper Saddle River, New Jersey :
FTPress Delivers
2010.
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| Edición: | 1st edition |
| Colección: | FTPress Delivers elements.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629048206719 |
| Sumario: | This Element is an excerpt from From Concept to Consumer: How to Turn Ideas into Money (ISBN: 9780137137473) by Phil Baker. Available in print and digital formats. Don’t stop innovating once you’ve invented a great new product prototype: how to extend innovation throughout the entire process of getting your product to market! Innovation isn’t confined to products: you can bring the same level of creativity to the development process, speeding time to market, reducing development costs, and avoiding bureaucratic delays. Why is this important? Because getting to market first with new technology provides a big competitive edge in establishing a brand and maximizing profit... |
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| Notas: | Cover title. Imprint from cover p. [3]. Excerpted from: From concept to consumer : how to turn ideas into money / by Phil Baker. Cf. product description page (viewed March 11, 2010). |
| Descripción Física: | 1 online resource ([7] p.) : ill |
| ISBN: | 9780137038169 9781282517691 9786612517693 |
