Exclusive product offering creating something just for you
This Element is an excerpt from Conversational Capital: How to Create Stuff People Love to Talk About (9780137145508), by Bertrand Cesvet, Tony Babinski, and Eric Alper. Available in print and digital formats. Delivering one-of-a-kind products and one-of-a-kind customer experiences. With more than s...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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Upper Saddle River, N.J. :
FTPress Delivers
c2011.
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| Edición: | 1st edition |
| Colección: | FTPress Delivers elements.
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009629010306719 |
| Sumario: | This Element is an excerpt from Conversational Capital: How to Create Stuff People Love to Talk About (9780137145508), by Bertrand Cesvet, Tony Babinski, and Eric Alper. Available in print and digital formats. Delivering one-of-a-kind products and one-of-a-kind customer experiences. With more than six billion people around, can anyone be truly unique? The explosive growth of customization in recent years tells us the answer is a loud, resounding “yes.” Consumers demand customization and differentiation. Given the chance to take advantage of these, no two people express themselves in the same way. Our desire to be one-of-a-kind is deeply seated--and it reflects reality.... |
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| Notas: | Cover title. Authors' names at head of title. |
| Descripción Física: | 1 online resource ([10] p.) |
| ISBN: | 9781282739109 9786612739101 |
