Face to face unconventional wisdom - a conversation with Henry Mintzberg
Mintzberg has established a reputation as an iconoclast who challenges the corporate orthodoxy of strategic planning as abstract, prescriptive analysis. Mintzberg instead views strategy as a creative, fluid, and emergent process that should be rooted in the real work of companies and their leaders.
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Greensboro, North Carolina :
Center for Creative Leadership
2003.
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| Colección: | Leadership in action series.
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| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628793506719 |
| Sumario: | Mintzberg has established a reputation as an iconoclast who challenges the corporate orthodoxy of strategic planning as abstract, prescriptive analysis. Mintzberg instead views strategy as a creative, fluid, and emergent process that should be rooted in the real work of companies and their leaders. |
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| Descripción Física: | 1 online resource (3 pages) |
