Your brand is not your logo it is an experience that lives in your customer's gut
"This Element is an excerpt from Do you matter?: how great design will make people love your company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own!"--Resource description page.
| Autor principal: | |
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| Otros Autores: | , |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Upper Saddle River, N.J. :
Pearson Education publishing as FTPress Delivers
c2010.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628790506719 |
| Sumario: | "This Element is an excerpt from Do you matter?: how great design will make people love your company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own!"--Resource description page. |
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| Notas: | Cover title. "An e-burst of inspiration from the best books." |
| Descripción Física: | 1 online resource ([8] p.) |
| ISBN: | 9780132144216 9781282518865 9786612518867 |
