Lean analytics use data to build a better startup faster
Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, fin...
Otros Autores: | , , , |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Sebastopol, CA :
O'Reilly
2013.
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Edición: | First edition |
Colección: | Lean series.
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628499506719 |
Sumario: | Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products |
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Notas: | Bibliographic Level Mode of Issuance: Monograph |
Descripción Física: | 1 online resource (xxiv, 409 pages) : illustrations |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9781449335687 9781449335717 9781449335724 |