Follow me! creating a personal brand with Twitter

Make the most of Twitter as a tool for creating a personal brand Twitter boasts more than 100 million active users with 50 million of them actively tweeting every day, making Twitter an indisputably powerful marketing platform. With this insightful book, author and Twitter guru Sarah-Jayne Gratton o...

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Detalles Bibliográficos
Autor principal: Gratton, Sarah-Jayne (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Indianapolis : John Wiley & Sons 2012.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628477506719
Descripción
Sumario:Make the most of Twitter as a tool for creating a personal brand Twitter boasts more than 100 million active users with 50 million of them actively tweeting every day, making Twitter an indisputably powerful marketing platform. With this insightful book, author and Twitter guru Sarah-Jayne Gratton offers real-world examples and proven techniques for capturing a Twitter audience and using that audience to spread the word about you to build a personal brand. Details ways in which you can use Twitter to build a personal brandShows you how to maximize Twitter?s potential as
Notas:Title from cover.
Includes index.
Descripción Física:1 online resource (290 p.)
ISBN:9781280872709
9786613714015
9781118461174