Engage! the complete guide for brands and businesses to build, cultivate, and measure success in the new web
"Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc
2010.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628221206719 |
| Sumario: | "Social marketing revitalizes and empowers every facet of our workflow and its supporting ecosystem. Seeing the bigger picture and tying our knowledge to the valuable feedback from our communities will help us guide businesses towards visibility, profitability, relevance and ultimately customer loyalty"--Pref. |
|---|---|
| Notas: | Title from title screen. |
| Descripción Física: | 1 online resource (402 pages) : illustrations, graphs Available also in a print ed |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9781282548633 9786612548635 9780470619698 |
