Social nation how to harness the power of social media to attract customers, motivate employees, and grow your business

It's time to join Social Nation and prosper! This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. As a leader and manager, you'll find out how to use these tools to harness social in...

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Detalles Bibliográficos
Autor principal: Libert, Barry (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Hoboken, N.J. : Wiley 2010.
Edición:1st edition
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009628178706719
Descripción
Sumario:It's time to join Social Nation and prosper! This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. As a leader and manager, you'll find out how to use these tools to harness social interactions to improve your business and to create your own social nation. The book provides a social assessment for leaders, managers and employees to scientifically evaluate your individual social skills and competencies. This book relies on well-known case studies about businesses that illustrate how
Notas:Description based upon print version of record.
Descripción Física:1 online resource (259 p.)
Bibliografía:Includes bibliographical references and indexes.
ISBN:9780470890257
9781282729018
9786612729010
9780470890231
9780470890233