Attracting perfect customers the power of strategic synchronicity
Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones-even customers who are ultimately more trouble than they're worth. Attracting Perfect Customers invites readers to move beyond the notions that ""business is war&quo...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
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San Francisco :
Berrett-Koehler
c2001.
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| Edición: | 1st ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627954006719 |
| Sumario: | Most businesses spend far too much of their time and energy struggling to get new customers or hang on to existing ones-even customers who are ultimately more trouble than they're worth. Attracting Perfect Customers invites readers to move beyond the notions that ""business is war"" and winning market share means ""beating"" the other guy. The authors outline a simple strategic process for making businesses so highly attractive that perfect customers and clients are naturally drawn right to them.Sound too good to be true? Hall and Brogniez have successfully shown clients how to do it for years |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (233 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781283307260 9786613307262 9781605098494 |
