Understanding intercultural communication negotiating a grammar of culture
In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Milton Park, Abingdon, Oxon :
Routledge
2013.
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| Edición: | 1st edition |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627776806719 |
| Sumario: | In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including:the positive contribution of people from diverse cultural backgrounds the politics of Self and Other which promote negative stereotyping the basis for a bottom-up approach to globalization i |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (205 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781135046187 9780415691307 9780203492635 9781135046194 |
