Managing in the media
Managing in the Media has been devised for a broad audience. It is based upon the perceived need for a text that amalgamates cultural theories, film and television analysis, management theories and media production practice into one volume. There are many books on film and cultural studies. Similarl...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Oxford, UK ; Boston :
Focal Press
2001.
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Edición: | 1st edition |
Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009627353306719 |
Sumario: | Managing in the Media has been devised for a broad audience. It is based upon the perceived need for a text that amalgamates cultural theories, film and television analysis, management theories and media production practice into one volume. There are many books on film and cultural studies. Similarly, there are copious numbers of texts written on management. To date little has been written that analyses the management of the audiovisual industry set against the backdrop of the cultural and economic environment within which the media manager operates.<BR id=""CRL |
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Notas: | Description based upon print version of record. |
Descripción Física: | 1 online resource (414 p.) |
Bibliografía: | Includes bibliographical references (p. 363-372) and index. |
ISBN: | 9781136055140 9781281012302 9786611012304 9780080496276 |