The secret language of leadership how leaders inspire action through narrative
The book introduces the concept of narrative intelligence-an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book's lucid expl...
Autor principal: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
San Francisco :
Jossey-Bass
c2007.
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Edición: | 1st ed |
Colección: | J-B US non-Franchise Leadership
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Materias: | |
Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009626957306719 |
Sumario: | The book introduces the concept of narrative intelligence-an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book's lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents-anyone who is setting out to the change the world. |
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Notas: | Description based upon print version of record. |
Descripción Física: | 1 online resource (305 p.) |
Bibliografía: | Includes bibliographical references (p. 245-263) and index. |
ISBN: | 9780470493250 9781118047378 9781281032546 9786611032548 9780470184400 |