International business
This new edition of International Business examines the impact of globalization on key aspects of the business environment. It offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on internat...
| Otros Autores: | , |
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
London :
Routledge
2010.
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| Edición: | 2nd ed |
| Materias: | |
| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009623415206719 |
| Sumario: | This new edition of International Business examines the impact of globalization on key aspects of the business environment. It offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business.International Business offers a holistic examination of the processes that influence the evolution of strategy in the modern global economy. It is divided into three sections:impact of globalization: how globalization has driven |
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| Notas: | Description based upon print version of record. |
| Descripción Física: | 1 online resource (525 p.) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9780203861615 9781135175719 9781135175726 9781282590373 9786612590375 |
