Wellness in whiteness biomedicalization and the promotion of whiteness and youth among women

This book analyses the social and ethical implications of the globalization of emerging skin-whitening and anti-ageing biotechnology. Using an intersectional theoretical framework and a content analysis methodology drawn from cultural studies, the sociology of knowledge, the history of colonial medi...

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Detalles Bibliográficos
Otros Autores: Mire, Amina, author (author)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Abingdon, Oxon. ; New York, NY : Routledge, Taylor & Francis Group 2020.
Colección:Routledge research in gender and society ; 78.
Materias:
Ver en Biblioteca Universitat Ramon Llull:https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991009432080806719
Descripción
Sumario:This book analyses the social and ethical implications of the globalization of emerging skin-whitening and anti-ageing biotechnology. Using an intersectional theoretical framework and a content analysis methodology drawn from cultural studies, the sociology of knowledge, the history of colonial medicine and critical race theory, it examines technical reports, as well as print and on-line advertisements from pharmaceutical and cosmetics companies for skin-whitening products. With close attention to the promises of ‘ageless beauty’, ‘brightened’, youthful skin and solutions to ‘pigmentation problems’ for non-white women, the author reveals the dynamics of racialization and biomedicalization at work. A study of a significant sector of the globalised health and wellness industries, Wellness in Whiteness will appeal to social scientists with interests in gender, race and ethnicity, biotechnology and embodiment.
Descripción Física:1 online resoource (110 pages) : digital file(s)
Also available in print form
Bibliografía:Includes bibliographical references and index.
ISBN:9781351234139
9781351234122
9781351234115
9781351234146