How can an airline keep a differentiated marketing strategy when belonging to an aiarline alliance?
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| Formato: | Tesis |
| Idioma: | Inglés |
| Publicado: |
2011
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| Ver en Biblioteca Universitat Ramon Llull: | https://discovery.url.edu/permalink/34CSUC_URL/1im36ta/alma991006626799706719 |
| Notas: | Master in Marketing Management - MSc Programmes in Management |
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| Descripción Física: | 97 f. ; 32cm |
