Global marketing
Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, tr...
Otros Autores: | |
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
Harlow :
Pearson Education Limited
2020
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Edición: | 8th edition |
Materias: | |
Ver en Universidad Pontificia de Salamanca: | https://catalogo.upsa.es/cgi-bin/koha/opac-detail.pl?biblionumber=658395 |
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Publicado 2020
Universidad Pontificia de Salamanca (Otras Fuentes: Biblioteca Universitat Ramon Llull)
Libro electrónico
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