Consumer behaviour : : applications in marketing

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Consumer behaviour : applications in marketing

Detalles Bibliográficos
Autor principal:	East, Robert (-)
Otros Autores:	Wright, Malcolm, Vanhuele, Marc
Formato:	Libro
Idioma:	Inglés
Publicado:	Thousand Oaks, CA : Sage 2008.
Materias:	Consumo. Consumidores. Conducta. Marketing.

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