Startup CEO a field guide to scaling up your business
A definitive book for any CEO-first time or otherwise-of a high-growth company While big company CEOs are usually groomed for the job for years, startup CEOs aren't-and they're often young and relatively inexperienced in business in general. Author Matt Blumberg, a technology and marketing...
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| Otros Autores: | |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
Wiley
2013.
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| Colección: | Wiley ebooks.
Startup revolution. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b46158339*spi |
| Sumario: | A definitive book for any CEO-first time or otherwise-of a high-growth company While big company CEOs are usually groomed for the job for years, startup CEOs aren't-and they're often young and relatively inexperienced in business in general. Author Matt Blumberg, a technology and marketing entrepreneur, knows this all too well. Back in 1999, he started a company called Return Path, which later became the driving force behind the creation of his blog, OnlyOnce-because ""you're only a first time CEO once."" Now, more than a decade later, he's written Startup CEO. As the fif. |
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| Descripción Física: | 1 recurso electrónico (xxiv, 374 páginas) |
| Formato: | Forma de acceso: World Wide Web. |
| Bibliografía: | Incluye referencias bibliográficas e índice. |
| ISBN: | 9781118683279 9781118683194 |
