Successful capital campaigns from start to finish

Detalles Bibliográficos
Otros Autores: Stevenson, Scott C., editor (editor)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Sioux City, Iowa : Stevenson, Inc [2012]
Edición:3rd edition
Colección:Wiley ebooks.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b4615419x*spi
Tabla de Contenidos:
  • Pre-Campaign. Where it All Begins
  • How Ready are You ... Really?
  • Setting the Size, Scope and Campaign Duration
  • Bringing Structure and Organization to Your Effort
  • The Quiet (Lead Gift) Phase
  • Campaign. Publicly Announcing Your Campaign ... with Enthusiasm
  • Communications Crucial to Maintaining Momentum
  • Post-Campaign. Bringing the Campaign to a Successful Close
  • Capital Campaign Case Studies.