The handbook of media and mass communication theory

This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It incl...

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Detalles Bibliográficos
Otros Autores: Fortner, Robert S., editor (editor), Fackler, Mark, editor
Formato: Libro electrónico
Idioma:Inglés
Publicado: Chichester, West Sussex, UK : Wiley 2014.
Colección:Wiley ebooks.
Handbooks in communication and media.
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b46123660*spi
Descripción
Sumario:This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media.
Descripción Física:1 recurso electrónico (xxii, 960 páginas)
Formato:Forma de acceso: World Wide Web.
Bibliografía:Incluye referencias bibliográficas e índice.
ISBN:9781118591178
9781118769973
9781118770009
9781306532174