How to research trends move beyond trend watching to kickstart innovation
Understanding trends, the emerging values and needs of groups in society provides you with a foundation to innovate and create change. This book gives you an overview of the trend research process. lt brings a structured, research-based approach to the table instead of a crystal ball. It is practica...
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Amsterdam :
BIS Publishers
[2017]
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| Materias: | |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b45999739*spi |
