Forecasting for the pharmaceutical industry models for new product and in-market forecasting and how to use them
"Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of...
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Formato: | Libro electrónico |
Idioma: | Inglés |
Publicado: |
London ; New York :
Routledge Taylor & Francis Group
2016.
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Edición: | 2nd ed |
Materias: | |
Acceso en línea: | Conectar con la versión electrónica |
Ver en Universidad de Navarra: | https://innopac.unav.es/record=b42787026*spi |