Gender and Political Marketing in the United States and the 2016 Presidential Election An Analysis of Why She Lost

This book focuses on the unique challenges women in politics face in the United States based on their gender. It also focuses on issues of intersectionality in political marketing, including race, age, weight, sexual orientation, gender identity and gender expression. From a theoretical perspective,...

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Detalles Bibliográficos
Autor principal: Sanghvi, Minita (-)
Autor Corporativo: SpringerLink (-)
Formato: Libro electrónico
Idioma:Inglés
Publicado: Cham : Springer International Publishing 2019.
Edición:1st ed
Colección:Springer eBooks.
Gender and Politics ;
Acceso en línea:Conectar con la versión electrónica
Ver en Universidad de Navarra:https://innopac.unav.es/record=b39929371*spi
Tabla de Contenidos:
  • 1. Gender in Political Marketing in United States
  • 2. Issues Facing Women in Politics in United States
  • 3. Gender and Intersectionality in Political Marketing
  • 4. Gender in 2016 US Presidential Election
  • 5. The Path Forward.