Revenue Management and Pricing Analytics
zThere is no strategic investment that has a higher return than investing in good pricing, and the text by Gallego and Topaloghu provides the best technical treatment of pricing strategy and tactics available.y Preston McAfee, the J. Stanley Johnson Professor, California Institute of Technology and...
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| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York, NY :
Springer New York
2019.
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| Edición: | 1st ed |
| Colección: | Springer eBooks.
International Series in Operations Research & Management Science ; 279. |
| Acceso en línea: | Conectar con la versión electrónica |
| Ver en Universidad de Navarra: | https://innopac.unav.es/record=b39884764*spi |
Tabla de Contenidos:
- Chapter 1. Single Resource Revenue Management with Independent Demands
- Chapter 2. Network Revenue Management with Independent Demands
- Chapter 3. Overbooking
- Chapter 4. Introduction to Choice Modeling
- Chapter 5. Assortment Optimization
- Chapter 6. Single Resource Revenue Management with Dependent Demands
- Chapter 7. Network Revenue Management with Dependent Demands
- Chapter 8. Basic Pricing Theory
- Chapter 9. Dynamic Pricing over Finite Horizons
- Chapter 10. Online Learning
- Chapter 11. Competitive Assortment and Price Optimization.
